PARTICIPATION OF THE SOUTHEAST JOHOR DEVELOPMENT AUTHORITY (KEJORA) IN THE MALAYSIA FEST 2022 PROGRAM ORGANIZED BY THE FEDERAL AGRICULTURAL MARKETING AUTHORITY (FAMA) IN HALL 6B, SINGAPORE EXPO, CHANGI, SINGAPORE

AUGUST 25 TO 28, 2022
KEJORA participated for the first time in the Malaysia Fest 2022 program organized by the Federal Agricultural Marketing Authority (FAMA) at Hall 6B, Singapore Expo, Changi, Singapore from 25 to 28 August 2022 which was officiated by YB Datuk Seri Haji Ahmad bin Hamzah, Deputy Minister of Agriculture and food industry I.
The Malaysia Fest 2022 Program aims to highlight halal products from Malaysia, Singapore, Indonesia and others. The focus of the products brought this time, are tourism products, services, fruits, processed products and Agro-Based Industry (IAT), food, health/beauty, lifestyle and fashion muslimah with the expectation of visitors who attended was as many as 90,000 people.
Through the economic and entrepreneur Unit, KEJORA has sent two (2) Entrepreneurs Under the guidance of KEJORA to the program, namely from Anieps Enterprise and Bestari Food Industri . As a result of this participation, KEJORA’s mentoring entrepreneurs have gained exposure to International Halal products and built relationships between domestic and foreign traders.
On August 26, 2022, the signing of a memorandum of Understanding (MOU) between Anieps Enterprise and Rock On Trading Company and accompanied by the head of economic and entrepreneur unit, Encik Mohd Fakharur Razziy Bin Hazran this agreement will target product sales of RM 20 million for a period of five (5) years. Estimated sales revenue during the four (4) days of participation in the program is RM 50,000. 00
KEJORA would like to thank the Federal Agricultural Marketing Authority (FAMA) for providing opportunities for KEJORA entrepreneurs to participate in the Malaysia Fest 2022 program this time.